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A design team pointing at wireframes, color palettes and a tablet spread around a UX / UI sketch
Solutions / Build & Measure / UX / UI

Every screen your customers and teams touch, working harder.

We evaluate and improve the whole experience across your digital ecosystem: the website, store, apps, portals, chat and forms your customers use, and the CRM, help desk and internal apps your people work in every day. Every finding is ranked by what it does for sales and for production.

Book a UX Review → Plan Your Journey
Website & store Apps & portals Chat, email & forms CRM & help desk Internal tools
Human-to-Human

Behind every click is a person trying to get something done.

A customer trying to buy. An agent trying to close a ticket. A rep trying to log a call before the next one. When the screens in front of them are confusing, sales are lost and work slows down, and nobody sees it happen. A UX/UI review watches how real people use your channels and tools, finds what gets in their way, and fixes what matters most first.

Without a UX/UI reviewWith one

Redesigns are decided by opinion and the loudest voice in the room.

Changes are decided by evidence: analytics, recordings and real users.

Visitors arrive, look around and leave without a word.

Heatmaps and funnels show exactly where they hesitate, and why.

Every channel looks and behaves a little differently.

Site, store, chat, email and portal feel like one brand and one journey.

Staff work around the CRM with spreadsheets and sticky notes.

Internal screens are rebuilt around the way people actually work.

New hires need weeks to find their way around the tools.

Clear layouts and fewer steps cut training time and errors.

Nobody can say whether the last change helped.

Every change is tested and measured against sales and production.

What a UX/UI review solves

One review of the whole experience, outside and inside the company.

Review my experience

Website and landing pages

Messages, navigation and calls to action that turn more visitors into qualified leads.

Ecommerce and checkout

Product pages, cart and checkout with fewer steps, so more carts become orders and orders grow.

Apps and customer portals

Mobile apps, portals and booking flows customers can finish on their own, without calling you.

Forms, chat and email

Sign-up, quote and booking forms, chat flows and emails that are short, clear and easy to finish.

The cross-channel journey

Journey maps that connect ads, site, chat, email, booking and service into one clear path.

CRM and sales screens

Layouts, fields and views rebuilt so reps spend less time logging and more time selling.

Help desk and internal apps

Agent and back-office screens with fewer clicks, fewer errors and faster handling.

Accessibility and design systems

Accessibility reviews and a shared component library, so every screen stays consistent and usable by everyone.

For every team

One review. Five teams that feel the difference.

Each team depends on two experiences: the one their customers see and the one they work in. Choose a team to see what we evaluate for it.

A sign-up funnel report in Zoho PageSense showing where visitors drop off at each step

Marketing & growth: Traffic that turns into leads.

We review the pages, forms and journeys your campaigns send people to, and find where interest leaks away.

What we evaluate

  • Landing pages, messages and calls to action
  • Sign-up, download and lead forms
  • Funnels from the first click to conversion
  • Consistency across site, email and social

What they measure

Conversion rate, cost per lead and lead quality

AI in this team

AI summarizes session recordings and drafts headline and call-to-action variants to test.

The UX/UI lifecycle

From the first audit to the next improvement, every change earns its place.

Each stage hands the next one evidence, and the cycle repeats as your customers, products and teams change.

Zoho PageSense
01

Audit

Heuristic, analytics, accessibility and workflow reviews of every key screen, outside and inside.

02

Research

Heatmaps, session recordings, interviews and usability tests with real customers and staff.

03

Prioritize

Findings ranked by their impact on sales and production, and by the effort to fix them.

04

Design

Journeys, wireframes, prototypes and a design system for the fixes that matter most.

05

Test

Prototypes tested with users first, then A/B tests on the live site, store or app.

06

Measure

Results tracked against the baseline, and the next round of improvements planned.

How we implement

Evidence first. Design second. Then we prove it.

Most redesigns disappoint because they start with taste, not evidence. We start by watching how your customers and employees really use your screens, fix what costs you the most, and measure every change after it ships.

Weeks

to a ranked list of findings

Every channel

customer-facing and internal

Monthly

test and results reviews

Start with a UX review →
  1. 01

    DiscoverBefore launch

    We agree on goals, map your channels and internal tools, and set the sales and production baseline.

  2. 02

    Audit

    Heuristic, funnel, heatmap, session, accessibility and journey reviews, plus shadowing the teams who use your internal tools.

  3. 03

    Design

    Prototypes tested with real users before anything is built, and a design system that keeps every screen consistent.

  4. 04

    ImplementLaunch

    Changes built with your developers or ours, in your site, store or Zoho apps, and A/B tested where traffic allows.

  5. 05

    Train

    Teams learn the redesigned tools on their real work, with short guides for every new hire.

  6. 06

    ImproveAfter launch

    Monthly reviews of heatmaps, funnels and usage against the baseline, and the next round of tests.

Visitors arriving but not converting, or teams fighting their own tools? Let’s find out why.

Book a UX review → Technology Assessment
The Zoho PageSense dashboard with conversions, an active A/B test and a website heatmap
Powered by Zoho PageSense & Zoho Analytics

See what people do, not only what they say.

Zoho PageSense records heatmaps, session replays, funnels and A/B tests on your site and store. Zoho Analytics puts that behavior next to your sales and operations data, Zoho SalesIQ shows each visitor’s journey, and Zoho Creator and Zoho CRM let us rebuild internal screens quickly. We also work with the design and research tools your team prefers, such as Figma.

  • Implemented, configured and supported by a Zoho Authorized Partner
  • Heatmaps, session replays, funnels, form analytics and A/B tests in Zoho PageSense
  • Zoho Analytics joining experience data with revenue and productivity
  • Internal screens redesigned in Zoho CRM, Zoho Desk and Zoho Creator
Zoho PageSenseZoho AnalyticsZoho SalesIQZoho CreatorZoho CRMZoho DeskZia
Explore Zoho PageSense → Dashboards & Analytics
AI solutions for your UX/UI

AI reads the evidence. People decide what changes.

AI helps us work through hours of recordings, feedback and analytics. It summarizes sessions, clusters issues, drafts test variants and copy, and checks for accessibility problems, so our designers spend their time on judgment and craft. Every finding, design and test is reviewed by a person, and every AI action is logged.

A session recording replayed in Zoho PageSense with the visitor’s event timeline
AI agent Your team

Summarizes session recordings and highlights rage clicks and drop-offs.

Watches the key sessions and decides what is really going on.

Clusters survey answers, tickets and feedback into common issues.

Confirms the issues with real users and ranks them by impact.

Drafts test variants, headlines and microcopy.

Designs the change, chooses what to test and writes the final version.

Checks pages and screens for common accessibility problems.

Reviews every flag and fixes what matters for real users.

Reports test results and spots shifts in behavior.

Decides what ships, what rolls back and what comes next.

Explore AI Solutions → Zia Agents
Zoho One
Ready for more than a better interface?

Run the whole company on Zoho One.

Your site analytics, CRM and help desk, plus marketing, finance, HR, projects and custom apps on one connected suite with one login and one set of data. We plan, implement and support it for you.

Explore Zoho One → Talk to us
Connected solutions

Good experiences need the rest of the system behind them.

All Solutions
Web Development & EcommerceSites and stores built on our UX/UI work.Explore → Ecommerce SupportProduct pages and checkout designed around the shopper.Explore → BrandingThe identity every screen should express.Explore → Zoho PageSenseHeatmaps, session replays, funnels and A/B tests.Explore → AI SolutionsAI agents inside your tools, under human direction.Explore → Application BuilderCustom apps and portals designed for the people who use them.Explore → Customer Service & SupportHelp centers and agent workspaces that work.Explore → Advanced AnalyticsExperience data joined to revenue and operations.Explore →
FAQ

Questions we hear first.

Something else on your mind? Ask us on a call.

What does a UX/UI review include?+

We review your key journeys and screens against proven usability principles, study your analytics, funnels, heatmaps and session recordings, test with real users where it matters, check accessibility, and shadow the teams who use your internal tools. You get findings ranked by their impact on sales and production, with recommended fixes.

Do you only work on websites?+

No. We look at the whole ecosystem: website, store, apps, portals, chat, email, forms and booking on the outside, and the CRM, help desk and internal apps your teams use on the inside.

Why review our internal tools?+

Because your people spend their day in them. Clumsy CRM layouts, slow help desk screens and confusing internal apps cost time, cause errors and stretch out training. Fixing them gives your teams that time back for customers.

Do you also design and build the changes?+

Yes. After the review we design the fixes, prototype and test them, build a design system if you need one, and support implementation with your developers, ours, or directly in your Zoho apps.

Which tools do you use?+

Zoho PageSense for heatmaps, session replays, funnels and A/B tests, Zoho Analytics for reporting, and Zoho SalesIQ for visitor journeys. We also work with the design and research tools your team prefers, such as Figma.

How is AI used in UX/UI work?+

AI summarizes session recordings and feedback, clusters issues, drafts test variants and copy, and checks for accessibility problems. People decide what to change and design it, and every AI action is logged.

How long does a review take?+

A focused review of one journey or one internal tool can be done in a few weeks. A full review across customer-facing channels and internal tools takes longer, and you get a timeline after the first conversation.

Case studies

Experiences we have improved.

All case studies →
Areti Bank signage on a glass facade

Areti Bank

MCH reception with logo wall

My Community Homes

Alpha Storage brochure spreads

Alpha Storage Properties

Let’s talk

Ready for experiences that sell more and slow no one down?

Show us the journeys and tools that matter most. We will show you where people get stuck and what fixing it would change.

Schedule a Demo → Plan Your Journey
Contact us →
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